Missing musings with Merlot

Seeing as we’re not exactly rushed off our feet here, getting up is a leisurely and fairly late affair.

The alarm usually goes off at 9.30 during the week and the first job is to put the coffee machine on so that a 4-mug pot of Colombian can be consumed as soon as possible.

Then it’s usually coffee and cigarettes with BBC1 ‘Breakfast’ on, so we can get the headlines in the UK and in the region we left.

Yes, I know exactly what a puddle of utter arse gravy ‘Breakfast’ is, but this morning it surpassed itself.

Between about 9.40 and 10.10 (French time, so knock an hour off if you’re in the UK – and if you’re in the US do whatever the fuck you want as you normally do anyway) there were three what can only be called advertising slots for:

  • A ‘Riverdance’ in Beijing DVD plugged by its principal lead dancer – whose name escapes me
  • Some dodgy singer warbling on about Aretha Franklin in a song from her new album – whose name escapes me
  • Some dodgy singer touring the UK singing Hollywood songs – whose name escapes me

Now, whilst I can see what the guests and the various organisations and people behind them get from these plugs on the show, what does the BBC get?

I assume these people get paid to appear, in which case it’s fucking doubles all round for them, isn’t it?

However, even if they do it for free then they at least get the plugs.

Do they pay the BBC for the publicity? I doubt it – unless it’s brown paper bag time involving BBC execs and artistes’ agents – but if they do pay a fee then that’s advertising revenue being generated and is really no different to advertising the VW Polo or Andrex toilet paper, in principle.

However, whether the BBC gets paid or not, it’s still advertising and if it’s for free, then why not fucking charge for it and defray some of the costs and reduce the licence?

If it isn’t for free then why not advertise cars, nappies, funeral plans or baked beans?

Whether it’s a new book, play, TV series, film, tour, album or show the BBC seems to bend over backwards to publicise it and that, as far as I’m concerned, is advertising.

Or am I missing something here?

Given that the majority of the budget of Universities and other higher education bodies consists of staffing costs, why not drastically reduce the length of vacations and thus make 3 year courses last only 2 years?

At a single stroke, tuition fees for a degree course would then be reduced by a third, making any future hikes in tuition fees unnecessary in the immediate future and more affordable in the long term.

Or am I missing something here?

Here’s something I didn’t miss.

Fancy a little jaunt over to France? There’s a music festival on in Le Mans next month and of particular interest is one of the acts towards the bottom of the bill:

P1010354 (2)

(Written with the aid of a bottle of Merlot whilst waiting for some real bacon to grill…)

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One Response

  1. I’m so fucking jealous of your lifestyle man! hahahaha!

    You are an inspiration to us all, old bean.

    Enjoy!

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